1. Acceptance of Terms
Welcome to EmproIT ("we," "our," "us," or the "Company"). These Terms of Service ("Terms") govern your access to and use of our website emproit.com (the "Site") and any digital marketing services we provide.
By accessing our Site, using our free tools, submitting a contact form, or engaging our services, you acknowledge that you have read, understood, and agree to be bound by these Terms. If you do not agree, please do not use our Site or services.
2. Our Services
EmproIT is a full-service digital marketing agency. We offer the following services (collectively, "Services"):
- Performance Marketing — Google Ads, Meta Ads, programmatic advertising, remarketing
- Search Engine Optimization (SEO) — On-page, off-page, technical SEO, local SEO
- Social Media Marketing — Strategy, content creation, community management, paid social
- Content Creation — Blog writing, copywriting, video production, graphic design
- Messaging & Automation — WhatsApp marketing, chatbots, email campaigns, SMS marketing
- Analytics & Reporting — Data analysis, conversion tracking, custom dashboards
- Online Reputation Management — Review management, brand monitoring
- Free Tools — Browser-based utility tools available at /tools/
The specific scope, deliverables, timelines, and pricing for each engagement are defined in individual proposals or service agreements.
3. Client Obligations
When engaging our Services, you agree to:
- Provide accurate information: Supply truthful business details, brand assets, login credentials, and any data necessary for campaign execution
- Grant necessary access: Provide timely access to platforms (e.g., Google Ads accounts, social media pages, analytics, hosting) as required
- Timely approvals: Review and approve content, creatives, and strategies within agreed timelines. Delays in approval may impact campaign schedules
- Compliance: Ensure that your products, services, and business practices comply with all applicable laws and regulations
- Communication: Designate a point of contact and respond to project-related communication within reasonable timeframes
4. Proposals & Payments
4.1 Proposals
- All service engagements begin with a written proposal outlining scope, deliverables, timelines, and pricing
- Proposals are valid for 15 days from the date of issue unless otherwise stated
- A signed proposal or written acceptance (including email confirmation) constitutes a binding agreement
4.2 Pricing & Payment
| Term | Detail |
|---|---|
| Currency | All prices are in Indian Rupees (₹ INR) unless stated otherwise |
| Payment schedule | As defined in the proposal (monthly retainer, milestone-based, or project-based) |
| Advance | A non-refundable advance (typically 50%) is required before work begins |
| Late payment | Invoices overdue by 15+ days may result in service suspension |
| Ad spend | Platform ad spend (Google Ads, Meta Ads, etc.) is billed separately and is the client's responsibility |
| Taxes | All prices are exclusive of GST (18%) unless stated otherwise |
4.3 Refund Policy
- The initial advance is non-refundable as it covers onboarding, research, and strategy development
- For retainer-based services, you may cancel with 30 days' written notice. Fees for work already completed are non-refundable
- Ad spend paid directly to platforms (Google, Meta, etc.) is governed by those platforms' refund policies, not ours
5. Intellectual Property
5.1 Client's Property
You retain full ownership of:
- Your brand name, trademarks, logos, and existing business assets
- Data, content, and materials you provide to us for campaign use
- Access credentials and accounts you own
5.2 EmproIT's Property
We retain ownership of:
- Proprietary strategies, methodologies, frameworks, and internal tools
- Website code, templates, and tools developed for emproit.com
- Generic marketing processes and workflows
5.3 Deliverables
Upon full payment, you receive ownership or a perpetual license to all project-specific deliverables created for you, including:
- Ad creatives, copy, and campaign assets
- Blog posts, articles, and content specifically commissioned for you
- Custom design files (final versions)
- Reports and analytics dashboards
6. Confidentiality
Both parties agree to keep confidential any proprietary information shared during the engagement, including:
- Business strategies, financials, and trade secrets
- Campaign performance data and analytics
- Login credentials and platform access details
- Customer lists, pricing, and internal documents
Confidentiality obligations survive the termination of the engagement for a period of 2 years. Exceptions include information that is publicly available, independently developed, or required by law to be disclosed.
7. Third-Party Platforms
Our Services often involve third-party platforms that have their own terms of service:
- Google Ads / Google Analytics — Subject to Google Ads Terms
- Meta (Facebook / Instagram) — Subject to Meta Terms of Service
- LinkedIn, Twitter/X, YouTube — Subject to their respective terms
- Email marketing platforms — Subject to their respective terms
We are not responsible for platform policy changes, account suspensions by third parties, or service disruptions on platforms we do not own. We will, however, assist in resolving any issues to the best of our ability.
8. Website Use
When accessing our Site, you agree not to:
- Use automated tools (bots, scrapers) to extract content from our Site
- Attempt to gain unauthorized access to any part of our Site or infrastructure
- Reproduce, distribute, or commercially exploit our content without written permission
- Upload malicious code, spam, or disruptive content
- Misrepresent your identity or affiliation with EmproIT
- Use our Site for any unlawful purpose
We reserve the right to block access to users who violate these rules without prior notice.
9. Free Tools & Resources
We offer free browser-based tools (e.g., keyword density checker, color contrast analyzer) and blog content on our Site. Regarding these:
- Tools are provided "as is" without warranties of any kind
- We do not guarantee the accuracy, completeness, or reliability of tool results
- Tools process data locally in your browser — we do not store or transmit the data you input
- We may modify, discontinue, or restrict access to any tool at any time
- Blog content is for informational purposes only and does not constitute professional advice
10. Disclaimers
10.1 No Guaranteed Results
Digital marketing involves many variables outside our control, including search engine algorithm changes, market conditions, competitor actions, and platform policies. Therefore:
- We do not guarantee specific rankings, traffic numbers, conversion rates, or revenue outcomes
- Our proposals may include projected KPIs based on historical data and industry benchmarks, but these are estimates, not guarantees
- We commit to applying industry-best practices and transparent reporting so you can track real performance
10.2 Website Disclaimer
Our Site, including all content, tools, and resources, is provided on an "as is" and "as available" basis. We make no warranties, express or implied, regarding:
- Uninterrupted or error-free operation
- Accuracy or reliability of any information provided
- Fitness for a particular purpose
11. Limitation of Liability
To the maximum extent permitted by law:
- EmproIT's total liability for any claim arising from or related to our Services shall not exceed the total fees paid by you in the three (3) months preceding the claim
- We are not liable for indirect, incidental, consequential, special, or punitive damages, including but not limited to lost profits, lost data, or business interruption
- We are not liable for any actions taken by third-party platforms (e.g., ad account suspensions, policy changes, algorithm updates)
12. Termination
| Scenario | Notice Required | What Happens |
|---|---|---|
| Client cancels retainer | 30 days written notice | Work stops after notice period; fees for completed work are non-refundable |
| EmproIT terminates | 30 days written notice | All in-progress deliverables are handed over; unused fees are refunded |
| Breach of terms | Immediate | Either party may terminate immediately for material breach |
| Non-payment | 15 days after overdue notice | Services suspended; may terminate if not resolved within 30 days |
Upon termination:
- We will transfer all client-owned assets, data, and platform access back to you
- Confidentiality obligations continue for 2 years
- Any outstanding invoices become immediately due
13. Governing Law & Dispute Resolution
These Terms shall be governed by and construed in accordance with the laws of India.
- Informal resolution: Both parties agree to attempt to resolve disputes amicably through good-faith discussion before initiating formal proceedings
- Arbitration: If informal resolution fails, disputes shall be resolved through binding arbitration under the Arbitration and Conciliation Act, 1996
- Jurisdiction: The courts of India shall have exclusive jurisdiction over any legal proceedings arising from these Terms
14. Changes to These Terms
We reserve the right to modify these Terms at any time. When we make changes:
- We will update the "Last updated" date at the top of this page
- For material changes, we may notify active clients via email
- Continued use of our Site after changes constitutes acceptance of the revised Terms
We encourage you to review this page periodically.
15. Contact Us
If you have questions about these Terms of Service, please contact us:
- Email: [email protected]
- Contact Form: emproit.com/pages/contact/
- Address: EmproIT, India