Sell More on Amazon & Flipkart. Dominate the Buy Box. Marketplace Ads That Scale.
From Sponsored Products to Amazon DSP — we engineer full-funnel marketplace campaigns that drive sales, win the Buy Box, and build brand dominance across India's biggest e-commerce platforms.
The Battle for Page 1 Starts with Ads
63% of product searches start on Amazon — not Google. And on Amazon, 70% of clicks go to products on the first page. Without a strategic advertising approach, your products are invisible to millions of high-intent shoppers ready to buy.
At EmproIT, we manage ₹1Cr+ monthly marketplace ad spend across Amazon India, Flipkart, and niche marketplaces. We combine keyword research, listing optimization, and advertising automation to achieve consistent 6-8x ROAS while building organic rank.
Sponsored Products
Keyword-targeted PPC ads in search results and product pages
Brand Store
Custom brand storefront with A+ Content and brand story
Amazon DSP
Display and video ads reaching audiences on and off Amazon
Full Attribution
New-to-brand metrics, ACOS/TACOS tracking, and organic uplift
Full-Funnel Marketplace Domination
From keyword research to Buy Box ownership — every element of marketplace success covered.
Sponsored Products & Brands
Keyword research, auto and manual campaign structures, negative keyword harvesting, bid optimization, and Sponsored Brands (headline banners + video) for maximum search visibility. Budget allocation by match type for optimal ACOS.
Amazon DSP & Sponsored Display
Programmatic display and video ads reaching high-intent shoppers on Amazon, Fire TV, IMDb, and partner sites. In-market audience targeting, retargeting past viewers, and competitor conquest campaigns that steal share-of-voice.
Listing & A+ Content Optimization
Keyword-rich titles, benefit-driven bullet points, backend search terms, A+ Enhanced Brand Content with lifestyle imagery, and Brand Story modules. Optimized listings convert 20-40% better — lowering your effective ad cost.
Brand Store Design
Multi-page Amazon Brand Store with category navigation, hero banners, and shoppable imagery. Drives external traffic (social, Google) to a branded destination with full attribution and no competitor ads.
Flipkart & Multi-Marketplace
Product Listing Ads, Smart ROI campaigns, and Brand Ads on Flipkart. Plus Meesho advertising, Myntra for fashion, and JioMart. Channel-specific strategies for each marketplace's unique algorithm.
New Product Launch Strategy
Launch playbook: pre-launch keyword optimization, aggressive launch-week bidding, Vine/early review programs, external traffic campaigns, and 90-day ACOS transition from launch spend to profitable maintenance.
The Marketplace Growth Playbook
A proven 5-phase system to launch, grow, and dominate on any marketplace.
Audit & Research
We audit your catalog, listings, current ads, competitor landscape, and category trends. Deep keyword research using Helium 10, Jungle Scout, and marketplace analytics to identify high-volume, low-competition opportunities.
Listing Optimization
Before spending a single rupee on ads, we optimize every listing — titles, bullets, descriptions, backend terms, images, and A+ Content. Optimized listings multiply ad performance by improving conversion rate.
Campaign Architecture
We build a structured campaign hierarchy: auto campaigns (discovery), exact match (winners), phrase match (expansion), Sponsored Brands, and Sponsored Display — each with specific ACOS targets and budget allocation.
Optimize & Harvest
Weekly keyword harvesting (moving winners from auto to manual), negative keyword management, bid adjustments, budget reallocation, and search term report analysis. ACOS reduces systematically over 8-12 weeks.
Scale & Expand
Launch new ASINs, expand to additional marketplaces, activate Amazon DSP for awareness, and build external traffic funnels. We track TACOS (Total ACOS including organic) to ensure profitable growth.
Every Marketplace, One Strategy
We specialize in the platforms where your customers shop.
Amazon India
India's #1 marketplace. Sponsored Products, Brands, Display, and DSP. FBA optimization, Buy Box strategy, and brand registry. We manage 500+ ASINs across categories with avg 6-8x ROAS.
Flipkart
India's #2 marketplace with massive sale events (Big Billion Days, Republic Day). Product Listing Ads, Brand Ads, and Smart ROI campaigns. Category-specific strategies for fashion, electronics, and FMCG.
Amazon Global (US, UK, EU)
Cross-border selling on Amazon.com, Amazon.co.uk, and European marketplaces. FBA Export program, listing translation, international keyword research, and market-specific advertising strategies.
Myntra
India's premium fashion marketplace. Brand-focused advertising for fashion, beauty, and lifestyle brands. High-ROI during seasonal fashion sales (EORS, End of Reason Sale).
Meesho & Social Commerce
Growing marketplace with massive tier-2/3 city reach. Cost-effective advertising for value-conscious shoppers. Particularly strong for home, fashion, and daily essentials.
JioMart & Quick Commerce
JioMart, BigBasket, Blinkit, and Swiggy Instamart advertising for FMCG and daily essentials. Rapid-growth channel with increasing ad inventory for brands.
Frequently Asked Questions
Everything about marketplace advertising.