What is DLT registration and why is it required?

DLT (Distributed Ledger Technology) registration is mandatory in India since 2021 for all businesses sending commercial SMS. You must register your business entity, sender IDs (headers), and message templates with a DLT portal (Jio, Airtel, Vodafone, BSNL). Without DLT registration, your SMS will be blocked by telecom operators. We handle the entire DLT registration process — entity registration, header creation, template approval, and compliance audit.

What open rate can I expect from SMS?

SMS delivers 95% open rate within 3 minutes of delivery (vs. 20% for email, which may take hours). Click-through rates are 19-45% depending on the offer and audience. Response time averages 90 seconds. SMS outperforms every other channel for urgent, time-sensitive communications — flash sales, limited offers, and appointment reminders.

How do you handle SMS compliance in India?

Full TRAI (Telecom Regulatory Authority of India) compliance: DLT registration, DND number scrubbing, time restrictions (promotional SMS only 9 AM-9 PM), content scrubbing (no blacklisted keywords), opt-out mechanism on every promotional SMS, and 30-day consent window management. We ensure zero legal risk.

Can you integrate SMS with our website/CRM?

Yes — we provide SMS API integration with any system: website forms (instant auto-reply SMS), CRM (Salesforce, HubSpot, Zoho — triggered SMS based on pipeline stage), e-commerce platforms (Shopify, WooCommerce — order and shipping SMS), payment gateways (transaction confirmations), and custom applications via REST API. Webhooks for delivery reports and two-way SMS.

How much does SMS marketing cost?

Per SMS costs: Promotional — ₹0.15-0.25/SMS. Transactional — ₹0.12-0.20/SMS. OTP — ₹0.10-0.15/SMS. DLT registration — ₹5,000-10,000 (one-time, includes entity + 5 headers + 20 templates). Monthly management — ₹15,000-30,000 (campaign planning, scheduling, analytics). Volume discounts available for 1L+ monthly messages.

💬 Messaging & Automation

95% Open Rate. 3-Minute Read Time. SMS Marketing That Cuts Through the Noise.

In the age of inbox overload, SMS remains the most direct channel. DLT-compliant bulk SMS, transactional alerts, OTP services, and automated drip campaigns that reach every Indian with a mobile phone — no internet required.

Launch SMS Campaign See Our Process

Why SMS Marketing

1.2 Billion Mobile Subscribers in India — Every One Reads SMS

India has 1.2 billion mobile subscribers — and 95% of SMS are read within 3 minutes. Unlike email (20% open rate) or social (3% reach), SMS guarantees delivery and readership. No app download, no internet needed — SMS reaches feature phones and smartphones alike.

At EmproIT, we deliver DLT-compliant SMS marketing that works within India's strict telecom regulations. From promotional campaigns and transactional alerts to OTP services and API integrations — we've sent 50M+ messages with 99.5% delivery rate.

📱

Universal Reach

No internet required — reaches all 1.2B Indian mobile users

⚡

Instant Delivery

95% read within 3 minutes of delivery

✅

DLT Compliant

Fully compliant with TRAI regulations and DLT requirements

📊

Trackable

Delivery reports, click tracking, and conversion attribution

📢

Promotional SMS

Marketing offers, flash sales, product launches, and event invitations to non-DND numbers. Rich SMS with links, emojis, and dynamic personalization. Scheduled campaigns with time-zone optimization.

📋

Transactional SMS

Order confirmations, delivery tracking, payment receipts, appointment reminders, and account alerts — 24/7 to all numbers including DND. 99.9% uptime SLA with priority routing.

🔐

OTP Services

Secure one-time passwords for login, registration, and payment verification. Sub-3-second delivery, auto-read on Android, and fallback to voice OTP. 99.99% reliability.

✅

DLT Registration

Complete DLT compliance: entity registration, sender ID (header) creation, template approval, and ongoing compliance management. We handle all paperwork with Jio/Airtel/Vodafone/BSNL portals.

🔗

SMS API Integration

REST API integration with your website, CRM, ERP, and e-commerce platform. Automated triggers based on user actions — signup, purchase, cart abandonment, and milestone events.

📊

Campaign Analytics

Real-time delivery reports, click tracking (shortened URLs), conversion attribution, and ROI analysis. A/B testing for message copy, timing, and audience segments.

Phase 01

DLT & Compliance Setup

Entity registration, sender ID creation, template submission and approval, DND scrubbing setup, and compliance audit. Infrastructure ready in 3-5 business days.

Phase 02

Audience & Integration

Contact list upload, segmentation (location, purchase history, engagement level), DND number scrubbing, CRM/API integration, and webhook setup for delivery reports.

Phase 03

Campaign Creation

Message copy with personalization tokens (name, offer), shortened tracking URLs, optimal send time selection, A/B test variants, and compliance review before launch.

Phase 04

Send & Monitor

Throttled delivery for large lists, real-time delivery monitoring, failed message retry, and live conversion tracking. Immediate alerts for delivery issues.

Phase 05

Analyze & Optimize

Post-campaign analysis: delivery rate, open/click rate, conversion rate, and ROI. A/B test insights, audience segmentation refinements, and next campaign recommendations.

🛍️

E-Commerce

Flash sale alerts, order confirmations, delivery tracking, abandoned cart reminders, COD verification, and review requests. SMS drives 15-20% of flash sale revenue.

🏦

Banking & Finance

Transaction alerts, loan approval notifications, EMI reminders, KYC updates, and marketing offers. Regulatory-compliant messaging with audit trails.

🏥

Healthcare

Appointment reminders (reduce no-shows by 40%), lab report alerts, medicine reminders, health camp invitations, and emergency notifications.

🎓

Education

Admission updates, exam schedules, fee reminders, result notifications, and parent communication. SMS reaches parents who may not check email or apps.

🏨

Hospitality

Booking confirmations, check-in reminders, room upgrade offers, dining promotions, and feedback requests. Personalized guest experience via SMS.

🚗

Automotive

Service reminders, insurance renewal alerts, new model launches, test drive invitations, and EMI payment reminders. Lifecycle marketing via SMS.

50M+

Messages Sent

99.5%

Delivery Rate

95%

Open Rate

30%

Avg. CTR

What is DLT registration?

Mandatory in India since 2021 — registration of business entity, sender IDs, and message templates with telecom portals. Without DLT, SMS gets blocked. We handle everything.

What types of SMS can I send?

Promotional (offers, 9AM-9PM, non-DND), Transactional (alerts, 24/7, all numbers), OTP (verification, sub-3-sec delivery). Each requires specific DLT templates.

What open rate can I expect?

95% within 3 minutes. Click-through: 19-45%. Response time: 90 seconds. SMS outperforms every channel for urgent, time-sensitive messaging.

Do you handle DND compliance?

Yes — auto DND scrubbing, time restrictions, blacklisted keyword filtering, and opt-out on every promotional SMS. Full TRAI compliance. Zero legal risk.

Can you integrate with our systems?

REST API for any system: website, CRM (Salesforce/HubSpot/Zoho), e-commerce (Shopify/WooCommerce), payment gateways, and custom apps. Webhooks for delivery reports.

How much does it cost?

Per SMS: Promotional ₹0.15-0.25, Transactional ₹0.12-0.20, OTP ₹0.10-0.15. DLT setup: ₹5,000-10,000. Management: ₹15,000-30,000/month.